Watch this on-demand SMS messaging webinar to learn how Cumulus Media uses Marketron’s mobile messaging platform for successful campaigns.
Using SMS Messaging to Connect with Your Audience, Featuring Cumulus Media
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Resources
Trends & Tools
7 Stages of the Sales Cycle: How to Master Each Step to Capture More Business
Download the e-book, 7 Stages of the Sales Cycle: How to Master Each Step to Capture More Business. It’s media sales focused with tips and insights.
What Industries Are a Good Fit for Native Advertising?
What industries are a good fit for native advertising? Find out in this post for broadcast sales professionals.
What Is NextGen TV?
Find out what NextGen TV is and the opportunities for the local TV industry to obtain more advertising revenue from customers.
Sales Meeting One-on-One Agenda: Key Questions a Sales Manager Should Ask Their Team
Sales managers can use this sales meeting one-on-one agenda template to encourage better conversations during these check-ins.
Radio Ads Provide Lift to Digital Ad Tactics
Radio ads can provide lift to digital ad tactics. Offer advertisers a cross-channel proposal to ensure they reach and convert audiences.
Audience Targeting vs. Site Targeting: How to Educate Advertisers
Audience targeting vs. site targeting is a fundamental digital advertising strategy that you should be educating your advertisers about.
Selling Smarter: How to Crush Your Digital Budget in 2022
Watch the on-demand webinar Selling Smarter: How to Crush Your Digital Budget in 2022. Get ready to sell more digital ads in 2022.
Yield Management in Broadcast Sales: Why It’s a Powerful Dynamic Pricing Tool
Watch the on-demand webinar Yield Management in Broadcast Sales: Why It’s a Powerful Dynamic Pricing Tool to learn how to maximize revenue.
First-Party vs. Third-Party Cookies: What’s the Difference?
Find out the differences between first-party vs. third-party cookies. Learn why they are important in digital advertising.
Is Your CRM System Helping or Hurting Your Sales Efforts?
A CRM system can be a valuable tool for sales efforts. Is yours helping or hurting your sales team’s productivity and prospecting?
2021 Audio Listener Trends
Explore 2021 audio listener trends and what they mean for advertising in the industry in this infographic.
