CTA phrases play a role in the buyer’s journey through the sales funnel. Get inspired by funnel-specific CTAs that drive clicks.
CTAs (Calls to Action) by Funnel Stage: Help Advertisers Get the Click
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Sales Ideas
Auto Advertising Expected to Pick Up Soon: Be Ready with Clever Ideas for Traditional and Digital Campaigns
Auto advertising spending is rebounding. Be ready with these clever ideas for linear and digital advertising campaigns.
July Fourth Seasonal Package for Digital Advertising Campaigns
Digital clients can access a July Fourth seasonal package for digital advertising campaigns. Use the package recommendations to inspire advertisers.
Prospecting for Restricted Categories: Strategies and Tips for Local Media Digital Sellers
Refresh your strategy with these tips and ideas for restricted categories prospecting for cannabis, CBD, alcohol, gambling and political.
4 Strategies to Capture More Renewals
Get ideas and strategies to increase your renewals. Learn how to approach advertisers and ensure they stay customers.
Dissecting Campaign Performance: What to Do When CTR Is High but Conversions Are Low
Learn how to interpret campaign performance when click-through rate (CTR) is high but conversions are low. Get insights to share with advertisers.
July “National Day” Campaign Ideas for Local Advertisers
Explore July national day campaign ideas for your advertisers. There’s a lot to celebrate in July, so use these to your advantage.
How to Capture Co-Op Ad Dollars from Local Businesses
Local businesses receive co-op ad dollars for advertising. Learn how to capture this spending for digital and linear campaigns.
Social Display Ads: Pros and Cons
Social-first is the way to go. Get your advertisers inspired with social display campaign ideas. Explore the pros and cons of this ad type.
How to Explain the Performance of Ad Campaigns to Customers
Learn how to explain the performance of ad campaigns to customers. With transparent reporting, you can tell a better story.
Grocery Store OTT Ad Ideas: These Retailers Are Stocking Up on Streaming Ad Buys
Grocery stores are expected to spend more on OTT. Check out these grocery store OTT ad ideas to share with advertisers.
June “National Day” Campaign Ideas for Local Advertisers
June national day campaign ideas can spur advertisers to spend. Check out these creative and fun inspirations your clients will love.
Selling Against Out-of-Home Advertising: Strategies to Get a Bigger Slice of the Ad Pie
Explore strategies for selling against out-of-home advertising. Find out how to position digital as a complement or replacement.
What Is a Local Digital Strategy, and How Can Broadcasters Win the Market?
Find out how broadcasters can build a local digital strategy to win the market and compete confidently with agencies.
Shoppers Return to In-Store but Aren’t Happy with the Experience: How to Turn This into a Differentiator for Retail Advertisers
Consumers are back in stores but unhappy with experiences. Learn how to turn this into a differentiator for retail advertisers.
Online Education Demand Soars: Radio and Digital Ads Enable Advertisers to Reach Students
The demand for online education is growing. Find out how to support advertisers in reaching students with radio and digital ads.
What to Do When Third-Party Digital Revenue Is Lackluster
Third-party digital revenue can fuel your organization’s future. However, results may be lackluster. Get tips on what to do next.
Hot Ideas Ahead! Summer Holiday Ad Campaign Concepts to Warm Up Local Advertisers
Pitch these summer holiday ad campaigns to your advertisers to warm up their leads and take advantage of these fun concepts.
May “National Day” Campaign Ideas for Local Advertisers
National days are fun events to leverage for ad campaigns. Explore May national day campaign ideas in this post for local advertisers.
Hospitality Advertising Trends: Helping Customers as Travel Season Begins
As travel season heats up, you’ll want to know all about these hospitality advertising trends. Use them to pitch ideas to advertisers.
