In this social media advertising 101 resource, learn which platforms to recommend to advertisers for the best results.
Social Media Advertising 101: Explore Which Platforms Are Most Effective
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Sales Ideas
Radio Ad Content Best Practices to Improve Recall and Drive Action
Explore best practices for radio ad content. When you use these guidelines, radio ads can improve recall and drive action, delighting your advertisers.
How to Respond to “No One Listens to Radio Anymore” with the Numbers
Get the facts and numbers to respond to objections from advertisers that think no one listens to radio anymore. In fact, they very much do.
Examples of Creative Approaches to Generate Promotions Revenue with O&O Content
Check out these creative ideas to generate promotions revenue with O&O content. You’ll want to pitch these to advertisers to raise their visibility.
August “National Day” Campaign Ideas for Local Advertisers
Check out these fun August national day campaign ideas that your advertisers can leverage for promotions, branding, celebrations and more.
Radio Ads Build High Engagement and Boost Sales for the Home Improvement Industry
New data shows that home improvement radio ads boost sales. Get the facts and stats to share with advertisers in this category.
Is Native Advertising ROI Greater than Display Ad ROI?
Find out about native advertising ROI and if it’s a good fit for your advertisers over display ads. Learn when to recommend it to customers.
Local Businesses Need a Strategic Advertising Partner: How to Convey Your Value
Local businesses need a trusted advertising partner who delivers value. Find out how to fill that role with these tips.
Planning “Cold Visits”: How to Make an Impression on Local Advertisers
Making a cold visit to a local advertiser can be a great way to create a connection. Check out these tips on how to plan one.
5 Strategies for Targeting Senior Living Advertising
Senior living is a growing industry. Check out these strategies for targeting senior living advertising to boost your pitching.
Explained: Reach and Frequency for Radio vs. Digital
Learn how to explain reach and frequency to advertisers for radio ad spots and digital tactics. Find out when to focus on reach versus frequency.
July “National Day” Campaign Ideas for Local Advertisers
Explore July national day campaign ideas for your advertisers. There’s a lot to celebrate in July, so use these to your advantage.
Types of Video Ads: How to Explain and Recommend Them to Advertisers
There are many types of video ads that your customers can leverage to drive promotions and brand awareness. Check out this list.
The Changing Profile of Higher Ed Advertising
Higher ed advertising is changing due to new trends in student demographics and more. Find out how to pitch to these advertisers in new ways.
6 SMS Marketing Campaign Ideas Your Advertisers Will Love
Your advertisers will love these SMS marketing campaign ideas. Pitch them today as part of an integrated advertising campaign.
7 Stages of the Sales Cycle: Stage 7: Closing the Sale
The seventh and final stage of the sales cycle is closing the sale. Explore effective tips for closing more sales with advertisers.
Positioning Local SEM for Your Advertisers
Learn how to position local SEM for your advertisers. Get tips and strategies on how to pitch this digital advertising tactic to customers.
June “National Day” Campaign Ideas for Local Advertisers
June national day campaign ideas can spur advertisers to spend. Check out these creative and fun inspirations that your clients will love.
What Is Email Marketing?
Do your advertisers ask what email marketing is? If so, this post will provide you with the best answer to ensure clarity and why they should use it.
The Patient Consumer and More Local Health Care Advertising Trends
Learn about local health care advertising trends like the patient consumer and how to use them when talking to advertisers about campaigns.
