Verticals that use direct mail make excellent prospecting targets for digital advertising. Here’s how to win their business.
Verticals that Use Direct Mail Are Great Targets for Digital Ads
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Sales Ideas
What Industries Are a Good Fit for Native Advertising?
What industries are a good fit for native advertising? Find out in this post for broadcast sales professionals.
How Broadcast and Media Sales Pros Can Win New Clients
Learn how broadcast and media sales pros can win new clients with these tips to target new local advertisers.
Radio Ads Provide Lift to Digital Ad Tactics
Radio ads can provide lift to digital ad tactics. Offer advertisers a cross-channel proposal to ensure they reach and convert audiences.
How Video Content Boosts Click-Throughs
Learn how video content can increase click-throughs and drive positive returns for your advertisers. You’ll find stats, tips and more in this post.
How to Sell Mobile Messaging to Your Advertisers
SMS marketing offers another channel for your advertisers to connect. Check out these tips on how to sell mobile messaging to your customers.
Growth of CTV Offers Opportunities for Auto Dealers
With the continued growth of CTV, talk to your auto dealer advertisers about new advertising opportunities in this medium.
What Is Social Selling?
Broadcast and media salespeople should consider new approaches in selling. Find out what social selling is and how to use it in this post.
How to Handle Stalled Accounts
Stalled accounts can still produce wins, but you’ll need to handle them in a strategic way. We’ve got tips for you in this post.
How to Prospect for Local News Advertisers
Local news advertisers can drive significant revenue for your station. Get tips on how prospect for them in this post.
7 Must-Haves for Creating Successful Promotions for Advertisers
Add these elements to your strategy for promotions for advertisers. They can help drive a positive response and success.
6 Restaurant Email Campaign Ideas: Help Advertisers Reconnect with Loyal Customers
These restaurant email campaign ideas are so appetizing that your advertisers will be hungry to adopt email marketing to engage customers.
How to Use Geofencing to Create Competitive Advantages
Geofencing offers a unique advertising tactic that targets by location. Find out how it can deliver a competitive advantage for your advertisers.
Video Explosion! How to Sell More in 2021
Watch the on-demand Video Explosion webinar to learn how to capture more revenue with video, OTT and CTV ads.
Strategies to Recommend to Customers for Product Launch Campaigns
If your advertiser is launching a new product, pitch them these product launch campaign ideas to drive traffic and interest.
How to Build Promotions into Multimedia Campaigns for Your Advertisers
Find out how to build a multimedia campaign with an advertiser. These steps can help you plan out a winning campaign for your clients.
Are Financial Advertisers Leveraging Changing Customer Behaviors? How to Help Them Pivot
How consumers bank is changing. Help your financial advertisers pivot their messaging, promotions and channels to be more relevant.
How to Help Your Advertisers with Video Ads
Video ads can be impactful and drive ROI, but many advertisers are uncertain about using them. Here’s how to help them become comfortable.
Travel and Tourism Ad Ideas for Local Advertisers to Capitalize on Post-Pandemic Demand
Consumers are feeling more confident about traveling. With high demand, pitch these travel and tourism ad ideas to your local advertisers.
How Does Native Advertising Work?
How does native advertising work? Dive into this piece to learn about this type of digital advertising and when it’s a good fit for your clients.
