Sales Ideas: Promotions

Explained: Reach and Frequency for Radio vs. Digital

Learn how to explain reach and frequency to advertisers for radio ad spots and digital tactics. Find out when to focus on reach versus frequency.

Explore July national day campaign ideas for your advertisers. There’s a lot to celebrate in July, so use these to your advantage.

June national day campaign ideas can spur advertisers to spend. Check out these creative and fun inspirations that your clients will love.

Pitch these summer holiday ad campaigns to your advertisers to warm up their leads and take advantage of these fun concepts.

National days are fun events to leverage for ad campaigns. Explore May national day campaign ideas in this post for local advertisers.

What is retargeting? Learn how it works and why it’s an effective part of digital advertising. Get the details to explain to advertisers.

Learn about brand awareness display vs. promotional display ads, and find out when to recommend each to advertisers depending on their goals.

These April national day campaign ideas are perfect for your local advertisers. Share them today to get ready for these celebrations.

These March national day campaign ideas are perfect for your local advertisers. Share them today to get ready for these celebrations.

Get ready for the new year by learning about 2022 digital advertising trends. Understanding these helps you better position pitches to advertisers.

These February national day campaign ideas are perfect for your local advertisers. Share them today to get ready for these celebrations.

Verticals that use direct mail make excellent prospecting targets for digital advertising. Here’s how to win their business.