Gain insights on what to expect in local CTV advertising spend for the rest of 2025. Learn about spending patterns and more.
What to Expect in Local CTV Advertising Spend for the Back Half of 2025
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Sales Ideas
Selling Local Advertising 101: Aligning Digital Tactics with Advertiser Goals
A fundamental part of selling local advertising is aligning digital tactics with advertiser goals. Get tips on how to do it right.
Deep Dive into Fast Food Restaurant Local Advertising
Explore ideas and data relating to fast food restaurant local advertising in this post. Be ready to pitch unique campaigns.
Sell Now: Holiday Shopping Campaigns for Local Advertisers
It’s time to sell holiday campaigns for local businesses. Start now because consumers will be shopping early.
November “National Day” Campaign Ideas for Local Advertisers
November includes many days to celebrate. Recommend these November national day campaign ideas to your local advertisers.
Local Hospitality Advertising: Why Previous Campaigns Need a Fresh Look
Get fresh ideas for local hospitality advertising campaigns based on consumer and advertiser spending trends.
Digital Advertising for Investment Managers: These Local Advertisers Are a Leading Spender
Digital advertising for investment managers is experiencing spending growth in local markets. Find out how to capture it.
Agencies vs. Advertisers: How to Customize Your Digital Sales Pitch
Get tips on how to customize your sales pitch for advertisers and agencies. Tailoring your approach can improve your wins.
Why Integrated Advertising Campaigns Perform Better Than Siloed Ones
Get the scoop on why integrated advertising campaigns outperform siloed ones with examples and inspiration for local media sellers.
October “National Day” Campaign Ideas for Local Advertisers
Inspire your local advertisers with these October national day campaign ideas. Use these celebrations for promotions and brand awareness.
4 Ways for Local Advertisers to Gain Market Share as Customer Loyalty and Shopping Behavior Shift
Find out how to help local advertisers gain market share as customer loyalty evolves and shopping behaviors change.
Helping Local Market Leaders Protect Their Share with Digital Ad Campaigns
Get insights on how digital ad campaigns can help local market leaders protect their shares against competition.
B2B Geofencing Campaign Ideas
B2B geofencing campaigns can help companies meet advertising goals. Get ideas to share with these advertisers.
Local Physician Advertising: How Doctors, Dentists and Chiropractors Are Spending Budgets
Review trends in local physician advertising spending to target the right tactics in your pitches to these professionals.
Your Local Advertisers Will “Fall” in Love with These Fall Holiday Ad Campaigns
Pitch these fall holiday ad campaigns to your local advertisers to drive brand awareness, traffic and revenue.
Simplifying Digital Advertising: How to Sell Without the Jargon
Being clear and simple in digital advertising sales matters. Learn how to drop the jargon and simplify your pitch.
September “National Day” Campaign Ideas for Local Advertisers
Inspire your advertisers with these September national day campaign ideas. Use these celebrations for promotions and brand awareness.
What Is Search Intent?
Find out what search intent is and why it matters in search engine marketing (SEM) in this post from Aspire.
What Are Meta Advantage+ Audiences?
Learn how Meta’s Advantage+ Audiences work, when to use them, and what to expect from this AI-powered ad targeting tool.
Legal Services Local Advertising Spending: Explore Trends and Opportunities
Explore the latest spending trends in legal services local advertising and how to capitalize on opportunities.
