A county fair found success in increasing sales and guests with a high-performing digital and radio ad campaign. Read the case study.
Case Study: County Fair Increases Ticket Sales and Attendance with a Radio and Digital Ad Campaign
read more
Sales Ideas
Finding Viable Leads in Small Markets: 4 Ideas to Unseat the Incumbent Seller
Finding viable leads in small markets can be challenging. Check out these tips to stand out to local media sellers.
YouTube Video Advertising Tips for Local Businesses
Explore YouTube video advertising ideas to present to local businesses. Video ads can drive engagement and great returns for advertisers.
Grow Digital Advertising Revenue by Recommending 3-6-5 Strategies
Find out how to grow digital advertising revenue by employing the 3-6-5 strategy — three tactics over six months with a $5,000 budget.
5 Ideas for EV Auto Advertising to Help Local Dealers Move This Inventory
Local dealers may have excess EV inventory. Get ideas on how to help them move it with EV auto advertising campaigns.
Targeting Hispanic Audiences in Digital Advertising: Explore Options and Opportunities
Get insights and best practices for targeting Hispanic audiences with digital advertising. It’s a growing demographic your customers want to reach.
11 Industries to Target in Selling Email Marketing
Get insights on industries to target when selling email marketing. This tactic has great ROI for local advertisers.
You Just Sold a Digital Ad Campaign — What Comes Next?
After you sell a digital ad campaign, what happens next? Find out all the steps to take to ensure you meet advertiser expectations.
5 CTV Trends Local Media Sellers Need to Know
Learn about CTV trends in this post and how to interpret them to sell more of this tactic to local advertisers.
How to Help Your Advertisers Become Better Storytellers in Local Ad Campaigns
Explore ideas on how to help your advertisers be better storytellers in their local ad campaigns. It can improve ad performance.
Winning the Local SEO Landscape: What Your Advertisers Need to Know
Get insights on how to help local businesses win the local SEO landscape with various tactics to attract and convert new customers.
Industries Local Media Sellers Should Target Based on Seasonality and Current Events
Learn about industries to target based on seasonality and current events. Local media sellers can gain ideas on new prospects in the post.
How Local Media Sellers Can Capture Dollars in the Experience Economy
Local media sellers have many opportunities to capture advertising dollars in the experience economy. Find out how in this post.
Q4 Seasonal Packages for Digital Advertising Campaigns
Check out the Q4 seasonal packages for digital advertising campaigns. Use these to share ideas with your local advertisers.
Advanced Audience Targeting 101
Get the details on advanced audience targeting opportunities in digital advertising. More defined targeting supports better campaign performance.
Making the Case: How to Demonstrate Digital Advertising ROI
Businesses may object to buying digital ads. Counter this by demonstrating digital advertising ROI potential in an easy, concise way.
4 Ways to Use Geofencing in Digital Advertising
Learn about four ways to use geofencing in digital advertising. It’s an excellent tactic for local businesses to target customers.
CTV Ad Options: Blends and Improved Targeting
Learn about CTV ad options in this post, and find out why this tactic is the fastest-growing digital advertising tactic for local businesses.
What Is Instagram Threads?
Instagram Threads made history by surpassing 100 million sign-ups just five days after launch. What’s all the hype, and is it worth joining? Find out.
How to Create LinkedIn Ad Campaigns for Local B2B Advertisers: Mix Creativity, Authenticity and Benefits
Check out ideas for LinkedIn ad campaigns for local B2B businesses. Mix authenticity, creativity and benefits for strong results.
