Sales Ideas: OTT/CTV

Pharmaceutical Is a Fast-Growing Radio Ad Category: Find Out Why

Find out why pharmaceutical is a fast-growing radio ad category. Browse the data and find tips to gain more revenue from the industry.

New data shows that home improvement radio ads boost sales. Get the facts and stats to share with advertisers in this category.

Higher ed advertising is changing due to new trends in student demographics and more. Find out how to pitch to these advertisers in new ways.

Learn about local health care advertising trends like the patient consumer and how to use them when talking to advertisers about campaigns.

Advertisers may be shifting ad dollars to recruitment. Helping advertisers with recruitment is another way you can support them.

What is retargeting? Learn how it works and why it’s an effective part of digital advertising. Get the details to explain to advertisers.

Nonprofit advertising is often an untapped revenue generator. Find out how to prospect and pitch to the industry effectively.

Explore tips for defining the value of OTT and video to your advertisers. These ad types can help them reach their customers.

Get ready for the new year by learning about 2022 digital advertising trends. Understanding these helps you better position pitches to advertisers.

Verticals that use direct mail make excellent prospecting targets for digital advertising. Here’s how to win their business.

Learn how video content can increase click-throughs and drive positive returns for your advertisers. You’ll find stats, tips and more in this post.

With the continued growth of CTV, talk to your auto dealer advertisers about new advertising opportunities in this medium.