Sales Ideas: Drive Sales

Simplifying Digital Advertising: How to Sell Without the Jargon

Being clear and simple in digital advertising sales matters. Learn how to drop the jargon and simplify your pitch.

Find out what search intent is and why it matters in search engine marketing (SEM) in this post from Aspire.

Learn how Meta’s Advantage+ Audiences work, when to use them, and what to expect from this AI-powered ad targeting tool.

Explore the latest spending trends in legal services local advertising and how to capitalize on opportunities.

Learn why it’s fine for local media sellers to propose larger digital budgets than for radio in this post.

In this Ask the Expert, Jeff Ulrich offers advice on when to use AI in the sales process. Read his tips today.

Home improvement local businesses need help with new customer acquisition. Get ideas on how to pitch them.

Explore ideas and strategies for capturing the increasing CTV advertising spending of local plumbing and HVAC companies.

The best performers in digital sales for radio excel in several areas. Find out what those are in this post.

Local digital ad buyers perceive some tactics to perform better, but is this reality? Find out in this post.

Explore July national day campaign ideas for your advertisers. There’s a lot to celebrate in July, so use these to your advantage.

Post-purchase ads are another category to present to advertisers. They can help build customer engagement and loyalty.