Are advertisers pushing back on buying radio spot ads? Some have misconceptions about the listenership of radio. In truth, broadcast radio is a very attractive channel. We’ve put together the numbers so you can address objections that no one listens to radio anymore.
Everyone Listens to Radio!
As you can see, the numbers don’t lie. While ad-free streaming is growing, it’s having little impact on ad-supported listenership. These data points can help you overcome advertisers’ objections and prove that everyone listens to radio.