Gain insights on what to expect in local CTV advertising spend for the rest of 2025. Learn about spending patterns and more.
What to Expect in Local CTV Advertising Spend for the Back Half of 2025
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Medical / Health Care
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Trends in Recruitment Advertising and How to Leverage Them to Support Your Customers
Recruitment advertising is likely a need for many local advertisers. See what trends are shaping the landscape and how to leverage them.
Local Businesses Target Streaming Audio and OTT Ads as Areas to Increase Spending
The annual benchmarking report on radio digital sales revealed that local advertisers plan to spend more on streaming audio and OTT ads.
8 Industries to Target for Local Digital Advertising in 2024
Explore the industries that should be on your target list in 2024 for local digital advertising selling. Be ready to fill your pipeline.
Home Care Workers Are in High Demand: Help Health Care Organizations Recruit Them with Local Advertising
Home care workers are in high demand. Get tips for recruitment advertising campaigns to help health care companies hire.
11 Industries to Target in Selling Email Marketing
Get insights on industries to target when selling email marketing. This tactic has great ROI for local advertisers.
How to Help Longtime TV Advertisers Shift Messaging to Be More Impactful and Relevant
Longtime TV advertisers need your advice to reach changing audiences. Learn how to help them shift messaging for better results.
Pharmaceutical Is a Fast-Growing Radio Ad Category: Find Out Why
Find out why pharmaceutical is a fast-growing radio ad category. Browse the data and find tips to gain more revenue from the industry.
The Patient Consumer and More Local Health Care Advertising Trends
Learn about local health care advertising trends like the patient consumer and how to use them when talking to advertisers about campaigns.
Case Study: Setting Up a Health Care Organization to Be the Industry Leader for Heart Health
This health care system case study shows how an organization used digital advertising to drive website page views for key doctors and procedures.
Case Study: Helping a Local Health Care Establishment Increase Its Exposure
In this health care system case study, see how a health care organization increased brand awareness by using a bigger variety of digital advertising tactics.
COVID-19 Advertising: These Industries Are Still Spending Money During the Pandemic
COVID-19 advertising is new territory. Find out which industries are still spending money on digital and broadcast ads.
