Learn the five key digital ad tactics that every radio station can sell today
It’s estimated that in 2022, more than 10% of radio revenue will come from digital advertising. While the idea of adding digital to your products may seem overwhelming, it doesn’t need to be. The first step in getting started is to learn more about digital marketing and advertising. This guide can help.
From tactics to execution, this guide simplifies digital marketing to help you understand the what and the why. Inside, you’ll find information on the value of adding digital advertising to an existing radio campaign. You’ll also get a deep dive into digital tactics, so you’re prepared to answer advertisers’ questions. It’s the first step in bringing new revenue to your organization.