Did you know that Gen Z loves malls? They are just as apt to shop at them as their grandparents. One of the key reasons why is that it’s a social occasion for them. This generation is growing in buying power and has unique preferences.
For local advertisers seeking to attract Gen Z shoppers, numerous data points offer valuable insights into current trends. In this week’s Vertical Views episode, we’ve compiled some hot topics from various industry experts on retail.
Tune in to see the latest in-shopping preferences for this demographic and how to transform those data points into campaigns for your clients!
