Recruiting truck drivers comes with lots of challenges in 2025. There has been and will continue to be a shortage. Local companies are finding it difficult to attract new folks into their pipeline.
New data from the American Transportation Research Institute (ATRI) shared how demographics are changing in the field, offering some helpful insights on evolving to reach more women and younger generations.
Expanding targeting across recruitment campaigns will be essential for local businesses. Watch the video to get the latest data and four actionable pitches that incorporate this new approach.
