With recreational marijuana sales legalized in 24 states, there’s steep competition among dispensaries. One way these businesses are standing out is with cannabis loyalty programs.
These programs work similarly to those consumers enjoy from airlines, hotels and retailers. It’s a way to engage and reward consumers, driving repeat business. This trend applies to local advertising for dispensaries and can be an excellent option for creative.
Watch the video for more insights!
Reminder: Cannabis advertising is a restricted category requiring a compliant digital advertising platform. Marketron NXT is compliant, allowing for display (static or video), geofencing and retargeting tactics.
