Break Free of the Never-Ending Pricing Cycle
Linear is a finite, time-based product, and spot pricing can change at any moment. Many sales managers put a lot of time and energy into understanding those “moments.” You have to constantly pull inventory reports, compare against historical numbers, look at what’s selling best and what works, and price correctly to meet budget. It’s a never-ending cycle.
Learn How Your Media Company Could See a 5% Increase in Top-Line Revenue
Start making data-driven decisions with dynamic pricing, using a technology program that does the work for you! REV uses advanced algorithms and historical data to automatically set spot prices based on current fill rates, timelines and other factors.
After this webinar, you’ll understand the value of dynamic pricing, its role in the future of ad pricing and how our platforms can help support your sales growth.
What You’ll Learn
- What dynamic pricing is and how can broadcasters benefit from it
- How data powers dynamic pricing to grow your top-line revenue
- How REV’s dynamic pricing capability can save your salespeople time by incorporating directly into order workflow
- How media organizations can implement dynamic pricing
Watch the webinar now to get these dynamic pricing insights!
To watch the on-demand webinar, please provide the following:
Additional dynamic pricing resources
The Straight-Up Facts: Debunking Dynamic Pricing Myths
How Yield Management Can Transform Broadcast Media Sales
Yield Management in Broadcast Sales: Why It’s a Powerful Dynamic Pricing Tool