Sales Archives

You Just Sold a Digital Ad Campaign — What Comes Next?

After you sell a digital ad campaign, what happens next? Find out all the steps to take to ensure you meet advertiser expectations.

Learn how to develop a compelling valid business reason when prospecting. These tips can improve results and help you book more meetings.

Understanding what your traffic department does can be useful for broadcast media sellers. Find out the key activities traffic departments manage.

In this Beyond Impressions episode, Lotus Broadcasting general sales manager Natalie Marsh discussed pivoting sales operations during complex times.

Making a cold visit to a local advertiser can be a great way to create a connection. Check out these tips on how to plan one.

Southern Stone Communications SVP Greg Pretko shares insights on selling digital and linear on this episode of Beyond Impressions.

Find out the important questions you should ask advertisers in your first meeting. By asking them, you can deliver a relevant proposal.

Becoming an industry expert can boost your value to advertisers. With vertical knowledge, you can become a trusted partner to businesses.

Broadcast and media salespeople should consider new approaches in selling. Find out what social selling is and how to use it in this post.

Stalled accounts can still produce wins, but you’ll need to handle them in a strategic way. We’ve got tips for you in this post.

Prospecting doesn’t have to be time-intensive. Be more productive and spend more time selling by using these prospecting tools.

Add these elements to your strategy for promotions for advertisers. They can help drive a positive response and success.