NAB Archives - Aspire

What Is Radio Geotargeting?

Find out what radio geotargeting is along with its pros and cons. Industry experts remain divided on the tactic.

In this Beyond Impressions episode, Lotus Broadcasting general sales manager Natalie Marsh discussed pivoting sales operations during complex times.

Southern Stone Communications SVP Greg Pretko shares insights on selling digital and linear on this episode of Beyond Impressions.

Rick Ducey of BIA Advisory Services shares insights on the broadcast trends impacting the industry in 2022. Watch the Beyond Impressions episode now!