geofencing Archives

How to Help Your Advertisers Become Better Storytellers in Local Ad Campaigns

Explore ideas on how to help your advertisers be better storytellers in their local ad campaigns. It can improve ad performance.

Learn about industries to target based on seasonality and current events. Local media sellers can gain ideas on new prospects in the post.

November includes many days to celebrate. Recommend these November national day campaign ideas to your local advertisers.

Local media sellers have many opportunities to capture advertising dollars in the experience economy. Find out how in this post.

Learn about four ways to use geofencing in digital advertising. It’s an excellent tactic for local businesses to target customers.

Inspire your local advertisers with these October national day campaign ideas. Use these celebrations for promotions and brand awareness.

Explore tips and strategies to land more B2B advertisers. Tap into their local advertising needs to grow your customer base.

Find out what location-based retargeting is and why it’s a good tactic for local business digital advertising.

Learn how the Nebraska Department of Transportation used geofencing and OTT to drive downloads of its app in this case study.

Inspire your advertisers with these September national day campaign ideas. Use these celebrations for promotions and brand awareness.

Learn how Ken’s Appliance Store used geofencing, display and pre-roll tactics to sell high-end kitchens working with NRG Media.

To ensure targeting accuracy, help your advertisers build an ideal customer profile with these tips and recommendations.