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Winning the Local SEO Landscape: What Your Advertisers Need to Know

Get insights on how to help local businesses win the local SEO landscape with various tactics to attract and convert new customers.

Learn about industries to target based on seasonality and current events. Local media sellers can gain ideas on new prospects in the post.

Local media sellers have many opportunities to capture advertising dollars in the experience economy. Find out how in this post.

Get the details on advanced audience targeting opportunities in digital advertising. More defined targeting supports better campaign performance.

Learn how Ken’s Appliance Store used geofencing, display and pre-roll tactics to sell high-end kitchens working with NRG Media.

Manufacturing companies are a great target for local digital advertising. Find out why, and get prospect and pitch ideas.

Auto advertising spending is rebounding. Be ready with these clever ideas for linear and digital advertising campaigns.

Digital clients can access a July Fourth seasonal package for digital advertising campaigns. Use the package recommendations to inspire advertisers.

Get ideas and strategies to increase your renewals. Learn how to approach advertisers and ensure they stay customers.

Learn how to interpret campaign performance when click-through rate (CTR) is high but conversions are low. Get insights to share with advertisers.

CTRs (click-through rates) are a key performance metric for digital ads. If they are underperforming, here are some strategies to improve them.

Local businesses receive co-op ad dollars for advertising. Learn how to capture this spending for digital and linear campaigns.