CTRs Not Meeting Advertiser Expectations? 5 Things to Do to Improve Performance
CTRs (click-through rates) are a key performance metric for digital ads. If they are underperforming, here are some strategies to improve them.
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Tag: CTR
SEM Metrics That Matter to Local Advertisers
Find out what SEM metrics matter to local advertisers. By presenting these metrics, your clients will understand how SEM can support their business.
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How Video Content Boosts Click-Throughs
Learn how video content can increase click-throughs and drive positive returns for your advertisers. Youā€™ll find stats, tips and more in this post.
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Case Study: Making a Big Customer Splash for a Small Restaurant
See how a small restaurant succeeded in building brand awareness through targeted display ads in this restaurant industry case study.
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Case Study: Helping a Local Health Care Establishment Increase Its Exposure
In this health care system case study, see how a health care organization increased brand awareness by using a bigger variety of digital advertising tactics.
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