Beyond Impressions: How Yield Management Can Help Broadcasters Find a Revenue Bump in a Flat Year
Listen to the latest Beyond Impressions podcast, where experts discuss yield management and its value in optimizing spots in a flat year.
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Tag: Beyond Impressions
Beyond Impressions: Trends in Technology and Services for Broadcasters
On this episode of Beyond Impressions, Tim Hyde of the Minnesota Broadcasters Association shares thoughts on trends in technology.
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Beyond Impressions: Growing Revenue and Engagement with Digital
On this episode of Beyond Impressions, Taja Graham from Emmis Communications shares her insights on growing revenue and engagement with digital.
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Beyond Impressions: Improving Sales Operations in Complex Times
In this Beyond Impressions episode, Lotus Broadcasting general sales manager Natalie Marsh discussed pivoting sales operations during complex times.
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Beyond Impressions: Success in Selling Digital and Linear in Midsize Markets
Southern Stone Communications SVP Greg Pretko shares insights on selling digital and linear on this episode of Beyond Impressions.
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Beyond Impressions: 2022 Broadcast Trends
Rick Ducey of BIA Advisory Services shares insights on the broadcast trends impacting the industry in 2022. Watch the Beyond Impressions episode now!
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