Learn about the digital advertising metrics to present when selling to advertisers. When you use data, you can prove the value of ad spending.
Key Digital Advertising Metrics to Present When Selling
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Sales Ideas
Social Media Live Streaming: Making It Work for You and Your Advertisers
Learn some best practices for social media live streaming and the many ways this tactic can benefit stations and advertisers.
How to Make a Prospecting Plan
Prospecting can be a challenge for salespeople. In this post, learn about how to make a prospecting plan so you can use your valuable time wisely.
6 Reasons Advertisers Should Buy Digital Products from a Radio Salesperson
Advertisers should buy digital products from a radio salesperson. If you need help convincing clients, we’ve got six reasons why.
Markets Are Still Booming: 5 Ideas to Make Real Estate and Mortgage Advertisers Stand Out
Markets are booming, and your real estate and mortgage advertisers are hungry for ideas to stand out. We’re bringing you five in this post.
5 Ways to Win Renewals
Renewals are critical to any salesperson’s book of business. Learn how to win renewals with these great tips.
6 Sales Presentation Ideas to Hook Prospects
Need sales presentation ideas to boost your pitching? These ideas can hook prospects and help you close deals.
Turn to OTT as Video Consumption Rises
Video consumption by consumers continues to rise. Digital marketing sales professionals should recommend OTT ads to advertisers.
Advertising Re-Entry Plan Ideas Post-Pandemic
Businesses are reopening or expanding their capabilities. Take a look at some advertising re-entry plan ideas to pitch to advertisers.
COVID-19 FAQ for Broadcast Sales Professionals
We’ve put together a COVID-19 FAQ guide for broadcast sales professionals. Dive in to find the answers you need right now.
Recommendations for Broadcasters and Advertisers During a Time of Uncertainty
Check out these important recommendations for broadcasters and advertisers during times of uncertainty. Learn how to pivot for your clients.
Digital Transformation Pitfalls and How to Avoid Them
Adding digital advertising to your product suite can be a tricky process. Take a look at six digital transformation pitfalls, along with a practical plan for avoiding them.