Learn about brand awareness display vs. promotional display ads, and find out when to recommend each to advertisers depending on their goals.
Brand Awareness Display Ads vs. Promotional Display Ads: When to Use Each
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Nonprofit Advertising: How to Prospect and Pitch
Nonprofit advertising is often an untapped revenue generator. Find out how to prospect and pitch to the industry effectively.
Defining the Value of OTT and Video to Your Advertisers
Explore tips for defining the value of OTT and video to your advertisers. These ad types can help them reach their customers.
Targeting Field Service Companies: Learn How to Pitch Digital Advertising to Them
Learn how to perfect your digital advertising pitch to field service companies. With these tips, you can win more business.
These Industries Are On Track to Bounce Back in Digital Ad Spend for 2022
Many industries will increase their digital ad spend in 2022. Check out this analysis of data to find opportunities to generate new revenue.
No Objections Here! Legal Services Ad Ideas for Local Advertisers
When approaching firms and attorneys for advertising opportunities, share these ideas for legal services ads to win their business.
How NextGen TV Is Powering the Future of Local TV Advertising
Download our NextGen TV white paper to learn more about the exciting new technology and how it will change the future of broadcast TV advertising.
What Is NextGen TV?
Find out what NextGen TV is and the opportunities for the local TV industry to obtain more advertising revenue from customers.
What Is SEM?
We’re answering “What is SEM?” in this post. Get all the basics on paid search to share with your advertisers.
Audience Targeting vs. Site Targeting: How to Educate Advertisers
Audience targeting vs. site targeting is a fundamental digital advertising strategy that you should be educating your advertisers about.
How Video Content Boosts Click-Throughs
Learn how video content can increase click-throughs and drive positive returns for your advertisers. You’ll find stats, tips and more in this post.
How to Sell Mobile Messaging to Your Advertisers
SMS marketing offers another channel for your advertisers to connect. Check out these tips on how to sell mobile messaging to your customers.
Impactful Recruitment Ads that Deliver Results for Advertisers
Many advertisers are using recruitment ads to staff their businesses. Here are some ideas that can help them get great results.
First-Party vs. Third-Party Cookies: What’s the Difference?
Find out the differences between first-party vs. third-party cookies. Learn why they are important in digital advertising.
Growth of CTV Offers Opportunities for Auto Dealers
With the continued growth of CTV, talk to your auto dealer advertisers about new advertising opportunities in this medium.
Digital Marketing Banner Ideas Your Clients Will Love
Check out these digital marketing banner creative ideas that your advertisers will love. Fresh inspiration for banner ads awaits.
6 Restaurant Email Campaign Ideas: Help Advertisers Reconnect with Loyal Customers
These restaurant email campaign ideas are so appetizing that your advertisers will be hungry to adopt email marketing to engage customers.
How to Use Geofencing to Create Competitive Advantages
Geofencing offers a unique advertising tactic that targets by location. Find out how it can deliver a competitive advantage for your advertisers.
OTT vs. CTV vs. Video Ads
Find out the difference between OTT vs. CTV vs. digital video ads. With this knowledge, you can better position these ad types to advertisers.
How to Explain Digital Advertising Tactics to Your Advertisers
Download How to Explain Digital Advertising Tactics to Your Advertisers. This guide offers tips and strategies for impactful advertiser conversations.
