Find inspiring ideas on how to leverage mobile messaging for your stations and advertisers in this new infographic.
How to Leverage Mobile Messaging for Your Station and Advertisers
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Explained: Reach and Frequency for Radio vs. Digital
Learn how to explain reach and frequency to advertisers for radio ad spots and digital tactics. Find out when to focus on reach versus frequency.
6 SMS Marketing Campaign Ideas Your Advertisers Will Love
Your advertisers will love these SMS marketing campaign ideas. Pitch them today as part of an integrated advertising campaign.
These Industries Are On Track to Bounce Back in Digital Ad Spend for 2022
Many industries will increase their digital ad spend in 2022. Check out this analysis of data to find opportunities to generate new revenue.
How to Sell Mobile Messaging to Your Advertisers
SMS marketing offers another channel for your advertisers to connect. Check out these tips on how to sell mobile messaging to your customers.
How to Explain Digital Advertising Tactics to Your Advertisers
Download How to Explain Digital Advertising Tactics to Your Advertisers. This guide offers tips and strategies for impactful advertiser conversations.
The Power of Text Messages in a Crisis
Text messages offer an excellent communication channel for engagement. They can be valuable in times of crisis, when information is essential.
How to Gain a Better Understanding of Your Owned and Operated Inventory (O&O)
Our inventory valuation template will give you a deep understanding of your owned and operated inventory to help build your digital advertising product suite.
Mobile Messaging Case Study: KSL News Radio Alerts
This mobile messaging case study demonstrates how a news radio station increased downloads of its mobile app by running an SMS campaign.
How to Select a Third-Party Digital Partner
See how to focus your research to select the best third-party digital partner for your business, which is a key step in the digital transformation journey.
Mobile Messaging Case Studies
Read these mobile messaging case studies to see how advertisers in various verticals drove sales and grew customer databases and text clubs.
Mobile Messaging Case Study: Saga Communications
This mobile messaging case study shows how one of the U.S.’s leading broadcasters saw significant mobile listener database growth from a text-to-win contest.
