Ad Categories: Email Marketing

4 Ways Local Media Companies Can Help Advertisers with Lead Gen

Read the post for tips and strategies to help advertisers with lead gen. These campaigns can drive great results for companies.

11 Industries to Target in Selling Email Marketing

Get insights on industries to target when selling email marketing. This tactic has great ROI for local advertisers.

Case Study: Email Marketing Boosts Preregistration and Awareness of Annual Event

Read this email marketing case study featuring Fall Round Up Horse Sale. The campaign created registrations and awareness for the event.

Explained: Reach and Frequency for Radio vs. Digital

Learn how to explain reach and frequency to advertisers for radio ad spots and digital tactics. Find out when to focus on reach versus frequency.

Analyzing Digital Campaign KPIs

Explore strategies for analyzing digital campaign KPIs. By doing so, you’ll be able to explain results better to customers and build trust.

What Is Email Marketing?

Do your advertisers ask what email marketing is? If so, this post will provide you with the best answer to ensure clarity and why they should use it.

These Industries Are On Track to Bounce Back in Digital Ad Spend for 2022

Many industries will increase their digital ad spend in 2022. Check out this analysis of data to find opportunities to generate new revenue.

6 Restaurant Email Campaign Ideas: Help Advertisers Reconnect with Loyal Customers

These restaurant email campaign ideas are so appetizing that your advertisers will be hungry to adopt email marketing to engage customers.

How to Explain Digital Advertising Tactics to Your Advertisers

Download How to Explain Digital Advertising Tactics to Your Advertisers. This guide offers tips and strategies for impactful advertiser conversations.

Email Marketing Case Study: Beazer Homes (Brand Awareness)

In this email marketing case study, see how a home building company used email marketing to increase brand awareness and gain hundreds of new prospects.

How to Gain a Better Understanding of Your Owned and Operated Inventory (O&O)

Our inventory valuation template will give you a deep understanding of your owned and operated inventory to help build your digital advertising product suite.

How to Select a Third-Party Digital Partner

See how to focus your research to select the best third-party digital partner for your business, which is a key step in the digital transformation journey.